Tag: Beta Testing
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Beta Testing MVPs to Find Product-Market Fit
Launching a new product is one thing; ensuring it resonates with users is another. In the pursuit of product-market fit (PMF), beta testing becomes an indispensable tool. It allows you to validate assumptions, uncover usability issues, and refine your core value proposition. When you’re working with a Minimum Viable Product (MVP), early testing doesn’t just…
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When to Launch Your Beta Test
Timing is one of the most important things to consider when it comes to launching a successful beta test, but maybe not in the way that you think. The moment you introduce your product to users can greatly impact participation, engagement, and your ability to learn from users through the feedback you receive. So, how…
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BetaTesting Manages TCL In-Home Usage Testing for New TV Models Around the World
TCL is a global leader in television manufacturing. With new models being released every year, TCL needed a partner to help ensure their new products worked flawlessly in unique environments in real homes around the world. BetaTesting helped power a robust In-Home Usage Testing program to uncover bugs and technical issues, and collect user experience…
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MSCHF Runs Manual Load Tests with BetaTesting Before Viral Launches: Case Study
MSCHF (pronounced “mischief”) is an American art collective based in Brooklyn, New York, United States. MSCHF has produced a wide range of artworks, ranging from browser plugins to sneakers, physical products, social media channels Goal: MSCHF, a Brooklyn-based art collective and agency for brands, has a cult-like following that results in viral product launches –…
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Osmo / Disney Launch Innovative Children’s Worksheet Product: Case Study
BetaTesting powered testing and research for an innovative children’s worksheet product, earning 10M+ downloads and a successful launch on Amazon. “Magic Worksheets featuring Disney were launched in the App/Play Store and on Amazon with dramatic success, earning a 4.7 / 5 stars on iOS and > 10M downloads on the Play Store” Recent…
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100+ criteria for beta tester recruiting. Test anything, anywhere with your audience.
At BetaTesting, we’re happy to formally announce a huge upgrade to our participant targeting capabilities. We now offer 100+ criteria for targeting consumers and professionals for beta testing and user research. Our new targeting criteria makes it easier than ever to recruit your audience for real-world testing at scale. Need 100 Apple Watch users to…
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How Sengled Beta Tested iOT Smart Lights in the Real World: Case Study
The smart light market is currently worth over $8.5 billion and is growing over 22% each year. With new products, apps, and integrations available every day, it is important for smart light manufacturers to create amazing customer experiences to get consumers to buy and repurchase bulbs. So when Sengled needed to test a new smartbulb…
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McAfee + BetaTesting Partner to Beta Test a New Antivirus Product for PC Gamers
Recent studies show that the gaming industry is expected to grow 12% per year from 2020-2025, with North America being the fastest growing market. This is driven by the rise of new gaming and technology platforms, readily available and cheap internet access across the globe, and the advent of new technology like augmented reality. McAfee,…
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Test Anything! See some recent examples of our beta tests.
We’ve run a lot of tests recently across a wide range of industries and products, and wanted to share some of them to highlight how you can test anything with our platform and community: 📺 a streaming media device with testers across the US 📱 a small business CRM and business phone line app for…
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