Tag: web design
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Benefits of Using Variable Fonts
Variable fonts are becoming increasingly viable for use in your web projects. Here’s what variable fonts are, and how using them can benefit the user experience. Variable fonts vs. the usual way we deal with fonts When you pick a named font to use on your website, for example “Arial”, “Helvetica Neue”, or “Open Sans”,…
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Real-Life Lessons from Design Testing Failures
Whether you’re a startup or a mature corporation, you should user-test new features and UI designs. Sometimes design testing will end in failure, but you can learn from your mistakes, as well as others’. Here are some lessons learned from real-life design testing failures. When you redesign your product, you do it to satisfy your…
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Try a 5 Second Test to See if Your UI Design Makes the Right Impression
If your visual design needs to make a specific impression on your users, don’t rely on your project team’s assessment of the UI. Try this quick 5 second test with actual users to confirm your brand goals are being achieved. Is your product strategy dependent on achieving a specific initial brand impression? There might be…
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When Beta Testing, Verify Brand Experience at the End
When beta testing your app or website with real users, you’ll want to save your brand experience questions for the end of the session. Here’s why. What are your users’ impressions of your product? How do they feel about it? Do they think of your product as fun? Corporate? Simple? Friendly? etc.? These types of…
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Adobe XD Update Adds Two Long-Awaited Features
The June 2018 Adobe XD update improves the tool’s prototyping capabilities by adding fixed-position elements and overlay support, among other enhancements. Just last month, Adobe put their UX design and prototyping tool—Adobe XD—on a promising path of improvement while simultaneously making the tool free to use for everyone. This month’s update—available as of June 19—fulfills…
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Project Tips for When Your UI Design Includes ALL CAPS Text
From design and implementation to translation concerns, here are some tips for your project when your UI design includes ALL CAPS text elements. Whether you’re following a standard design language like Material Design, or have developed your own custom look and feel, your new website or app design might include UI elements that use uppercase…
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Now is the Time to Try Adobe XD… and Make it Better
Adobe recently made its UX design and prototyping tool free to use. Now is a great time to help shape Adobe XD into the tool it needs to be. As you may have already heard, Adobe announced a free version of Adobe XD, their UX design and prototyping tool for web and mobile applications. The move…
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User Experience Article Roundup – Better Personas and Fast Research
Read our User Experience Article Roundup: UX rules, bold design, perspective on personas, and other articles and resources from the user experience world. The 15 Rules Every UX Designer Should Know An easy-to-read mix of rules, principles, and suggestions for anyone who makes products for users. #2 is “Know your audience” and #3 is “You…